Pricing

Performance SDR Program

$850/month + $150 per qualified appointment

A flexible outbound sales solution designed to align your investment with actual sales opportunities. You pay a predictable monthly fee to keep your campaign running, plus $150 for each qualified appointment that is successfully booked and meets your agreed qualification criteria.

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One-Time Setup

$300

Everything needed to launch a high-converting outbound campaign.

  • ICP and target-market analysis
  • Campaign strategy
  • Prospect qualification criteria
  • Initial prospect research
  • Outreach messaging
  • Cold-call script development
  • Email sequence setup
  • CRM/campaign setup
  • Campaign launch

Monthly Retainer

$850/month

Covers the infrastructure required to operate and manage your outbound campaign.

  • Lead research and prospecting
  • Targeted prospect list building
  • Cold calling
  • Email outreach
  • LinkedIn outreach
  • Follow-up campaigns
  • CRM management
  • Lead qualification
  • Campaign management
  • Messaging optimization
  • Appointment scheduling
  • Weekly performance reporting

Qualified Appointments

$150 / appointment

You only pay the performance fee when a qualified prospect attends the scheduled meeting.

  • Matches the agreed Ideal Customer Profile
  • At the appropriate company
  • Has the agreed decision-making or buying role
  • Has a relevant business need or reason for the conversation
  • Agrees to the meeting
  • Attends the scheduled meeting

No-show = No appointment fee. Appointments that don't meet the agreed qualification criteria are not billed.

Example Monthly Costs

Pay for what becomes a real conversation.

Qualified MeetingsMonthly RetainerAppointment FeesTotal
3$850$450$1,300
5$850$750$1,600
8$850$1,200$2,050
10$850$1,500$2,350
15$850$2,250$3,100
20$850$3,000$3,850

First month includes the $300 setup fee. Example: 10 qualified attended appointments = $850 retainer + (10 × $150) = $2,350. First month with setup = $2,650.

Why this model works

Aligned with your results, not your budget.

Your sales team focuses on closing

We handle the front end of the sales process — Research → Prospect → Contact → Qualify → Follow Up → Book → Confirm. Your sales team receives qualified conversations while we manage the prospecting process behind the scenes.

No paying for no-shows

The performance fee is based on qualified attended meetings, not simply meetings placed on a calendar.

Built around your business

Every campaign begins by defining your ICP, target market, decision-makers, qualification criteria, messaging, and outreach strategy.

Simple pricing

$300 one-time setup · $850/month · +$150 per qualified attended appointment. No complicated pricing tiers. No paying for thousands of unqualified leads.

$300 setup · $850/mo · +$150 per qualified appointment.

No complicated pricing tiers. No paying for thousands of unqualified leads. Let's build your outbound campaign.

Book a Free Strategy Call